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custom packaging

How The Right Packaging Attracts Customers
Whether you have a new product and are exploring different packaging options, you are in the process of rebranding or anything in between, it is important that you choose packaging that will attract customers and eventually lead to sales. In today’s day and age, there are so many products available to the consumer that it is essential for your product to stand out from the pack. When packaged properly, unique chipboard cartons will grab the customer’s attention and the sleek packaging and unique print on the item itself will seal the sale. Make sure that you are getting the most[...]
Benefits of Chipboard Cartons for Your Business
For those who run their own business, or are tasked with handling packaging for the company they work for, chipboard cartons (chipboard folding cartons) are an effective way to package, ship and display products, all while promoting your brand. These cartons come in a variety of styles based on your industry or need, can have custom printing placed on them and are easy to breakdown and recycle once items have been sold or used. If you run a business and are looking for a new way to package your products, learn more about this ever-popular carton type. They come in[...]
The Psychology Behind Packaging Colors
Your packaging is important because it’s one of the first interactions that your customers have with your brand. It should be well thought out from the style of the box right down to the color, and every detail can impact the consumer experience. Color can trigger different thoughts, feelings, and emotions in people, directly impacting their purchasing decision. Believe it or not, most consumers purchase products based on color. If you’re thinking of rebranding, start by choosing a color palette that suits your brand, products and helps you build an identity! Are you having trouble deciding? Allow us to help![...]
The Importance of a Product’s Packaging
According to Inc, about 95 percent of new products that are released every year fail. And while there are obviously a lot of reasons for this, one of the biggest ones is that many companies that sell products either don’t spend much time thinking about the packaging they are going to use or they pick packaging that doesn’t benefit their product at all. It’s essential for companies to find packaging that will be as effective as possible for them. Here are some reasons why packaging is so important. Packaging will catch the eyes of people shopping at a store. Think[...]