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As a brand, you should treat the delivery of your product as something to celebrate! Since you spend time creating reputable products for your customers, you should also be executing that same effort into the delivery process. If you want to build brand loyalty with your customers, consider following these steps in the packaging process! Make Unboxing Easy In order to help create a positive unboxing experience, an important step is to include a package that the customer can easily open. That way, the box is easy to reuse and dispose of when they’re finished with the package. Once[...]
Often, the shipping process can face some unexpected rough conditions for your products, especially if the package is going through an extensive transferring process. The last thing you want is to lose or damage your product during shipping. To ensure that your product is the safest that it can be while in delivery, you need to be sure that your packaging is sufficient. Using a high-quality foam, like polyethylene packaging, can help keep your products protected from any unexpected turbulence while in transit. There are plenty of benefits to using polyethylene foam inserts in your packaging, let’s look at some[...]
The holidays are the most wonderful time of the year; they are also the busiest. Businesses receive a large chunk of their annual revenue during the holidays. In fact, holiday sales represent 20% of annual sales each year (it can even get as high as 30 percent for some retail stores). Online sales are a big part of that 20%, so you want to make sure that your products are properly packaged when they arrive on your customer’s doorstep. We don’t just mean for protection, but also that the packages are designed for the season in order to grow your[...]
In almost all aspects of life, presentation is key. Businesses are no different. Your logo, website, store, and even your packages all present an image of your company to your customer. And in the age of e-commerce, your packages are often seen before the product themselves. As a result, it’s important to give a good first appearance with your package by designing custom packages just for your business. Here are some ideas to get started: Less is more When it comes to packaging, less is usually more. Sleek, minimalist designs are attractive options in the modern age, providing just enough[...]
How much thought have you put into the packaging you’re using when you ship items out to your customers? If your packaging has turned into an afterthought, you should strongly consider specialty packaging. Specialty packaging presents a unique marketing opportunity, as it can help your company stand out in the crowd and make your customers feel better about placing orders with you. Here are several major benefits of using specialty packaging for your products. Specialty packaging will offer your products the protection they need. The packaging you use when shipping products should always be built to protect whatever is inside[...]