According to Inc, about 95 percent of new products that are released every year fail. And while there are obviously a lot of reasons for this, one of the biggest ones is that many companies that sell products either don’t spend much time thinking about the packaging they are going to use or they pick packaging that doesn’t benefit their product at all. It’s essential for companies to find packaging that will be as effective as possible for them. Here are some reasons why packaging is so important. Packaging will catch the eyes of people shopping at a store. Think[...]