Paramount Container & Supply https://paramountcontainer.com/ Mon, 17 Oct 2022 18:50:30 +0000 en-US hourly 1 Why Custom Packaging is Important for Your Brand https://paramountcontainer.com/why-custom-packaging-is-important-for-your-brand/ https://paramountcontainer.com/why-custom-packaging-is-important-for-your-brand/#respond Mon, 17 Oct 2022 18:50:30 +0000 https://paramountcontainer.com/?p=4034 When you’re trying to get your small business off the ground, building a brand is of paramount importance. You want customers to immediately associate the name of your company with exactly the branding you have in mind to help ensure they buy your product. One way to help build your brand is to invest in custom packaging for your product. This is especially important when your business involves a significant amount of shipping products to people’s homes. Here’s why custom packaging can help you build your brand and ultimately help build your business: Impress Your Customers We’re quickly nearing the[...]

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When you’re trying to get your small business off the ground, building a brand is of paramount importance. You want customers to immediately associate the name of your company with exactly the branding you have in mind to help ensure they buy your product.

One way to help build your brand is to invest in custom packaging for your product. This is especially important when your business involves a significant amount of shipping products to people’s homes. Here’s why custom packaging can help you build your brand and ultimately help build your business:

Impress Your Customers

We’re quickly nearing the holiday season, which, of course, means a lot of online shopping. People tend to receive quite a few packages from November to January, whether they’re presents they’re receiving or gifts they’re planning to give to someone else. Most of those packages will come in plain, brown boxes, not anything that would catch the eye. That’s where you have the opportunity to stand out as a business owner. A custom-designed box will immediately stand out to the customer, who will be impressed with your business before they even open the box.

Brand Awareness

No matter what field you’re in, you’re likely competing with a lot of other businesses for customer’s attention. It’s important for customers to be able to easily recognize your brand at the sight of your package. This will allow you to reach customers outside of the area where you’re established. Adding your brand logo and your company’s name will help you attract potential customers.

Securing the Product

The easiest way to build your brand and get a good reputation as a business is to be reliable and to sell a quality product. If you have to ship your product, you want to ensure your customer finds it in as good of shape as you left it. There’s nothing worse as a customer than opening a package you were looking forward to only to find out it’s broken or damaged in some way. Shipping in the right box will ensure the product arrives as it was ordered, which customers will appreciate.

If you’re looking to impress your customers with custom packaging, Paramount Container and Supply can help. Our digitally printed boxes can take your business to the next level. Give us a call at 714-257-1445 to learn more about our services today!

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The Benefits of Digital Printing https://paramountcontainer.com/the-benefits-of-digital-printing/ https://paramountcontainer.com/the-benefits-of-digital-printing/#respond Fri, 24 Jun 2022 20:38:32 +0000 https://paramountcontainer.com/?p=4001 If you’re selling a product for a small business nowadays, shipping is likely a major aspect of your job – ordering products online to ship to your home has never been more popular. When the customer receives the package, you want them to be wowed by the appearance of the box before they even open it up. If you’re looking for an impressive design at a reasonable cost, consider digital printing. Here are some of the benefits of digital compared to more traditional printing processes: It Looks Better In the digital printing process, an image can be printed directly onto[...]

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If you’re selling a product for a small business nowadays, shipping is likely a major aspect of your job – ordering products online to ship to your home has never been more popular.

When the customer receives the package, you want them to be wowed by the appearance of the box before they even open it up. If you’re looking for an impressive design at a reasonable cost, consider digital printing. Here are some of the benefits of digital compared to more traditional printing processes:

It Looks Better

In the digital printing process, an image can be printed directly onto your box without the use of aluminum plates or any other analog technique. The mostly automated process cuts down on the potential for human error. Additionally, this process allows for the most accurate colors, assuring your design is exactly how you want it and creating the opportunity to add as much detail as you desire.

It’s Faster and Cheaper

Digital printing is cheaper, partially due to the lack of set up needed. There are no plates, no die cutting, and the cost of labor is reduced. Cutting down on the amount of pre-print work needed also ensures that the process moves more quickly. This is important for any small business in an environment where getting products to customers fast is key.

It Offers Flexibility

Digital printing makes it far easier to manage different packaging styles. The lower overhead costs and shorter pre-print process, among other factors, make it simpler to print your design onto boxes of all different sizes.

This style of printing also makes it easier for small businesses to function by making small batches more financially viable. The lower overhead and set up costs again come in handy, making a small printing match more affordable. This can also come in handy if you want to print a small batch of boxes just to see how your design is working.

If you’re a smaller business owner looking to make the leap to digitally-printed boxes, Paramount Container and Supply can be of service. If you work with us, you’ll be able to view and hold your box to ensure quality before the entire batch is printed. Call 714-257-1445 to learn more about our services.

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3 Reasons to Choose Corrugated Boxes Over Chipboard https://paramountcontainer.com/3-reasons-to-choose-corrugated-boxes-over-chipboard/ https://paramountcontainer.com/3-reasons-to-choose-corrugated-boxes-over-chipboard/#respond Tue, 04 Jan 2022 16:08:37 +0000 https://paramountcontainer.com/?p=3958 When it comes to packaging and displays, you want the most customizable and protective product available. There are many options on the market, but chipboard and corrugated boxes are two of the most prominent choices. While chipboard has some advantages, it’s usually not durable enough for shipping items through the mail. Instead, most shippers choose to use corrugated boxes. Here are three reasons why corrugated boxes are a more cost-effective and efficient way to ensure goods arrive at their destination safely. Durability A corrugated board is a multi-layered material created from three layers of an extremely thick type of brown[...]

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When it comes to packaging and displays, you want the most customizable and protective product available. There are many options on the market, but chipboard and corrugated boxes are two of the most prominent choices. While chipboard has some advantages, it’s usually not durable enough for shipping items through the mail. Instead, most shippers choose to use corrugated boxes.

Here are three reasons why corrugated boxes are a more cost-effective and efficient way to ensure goods arrive at their destination safely.

Durability

A corrugated board is a multi-layered material created from three layers of an extremely thick type of brown chipboard. The two outer layers are thick pieces called liner boards that form the main body of the box. The middle layer is a thinner, fluted piece of reinforced paper that creates air pockets. These air pockets built into a corrugated board give excellent resistance to rough handling and tough impact. That is why corrugated boxes are a far superior choice when it comes to wholesale packing and shipping.

Customization

Another reason to choose corrugated board is for the versatility. They are much thicker than traditional chipboard boxes and come in many different shapes and graphics. They can also be designed to fit your needs, with most container and supply companies being able to offer a variety of custom corrugated box styles for whatever your business requires.

Cost-Effective

Corrugated boxes are some of the least expensive cartons on the market. Due to the material’s lightweight qualities and the low cost of labor and tools needed to manufacture and fill the boxes, shipping costs are low. Corrugated boxes can also be recycled and reused if needed.

Corrugated boxes can protect any item that needs to be shipped, and regular chipboard cannot say the same. The durability of the corrugated board makes it great for shipping heavy-weight items and retail displays. The customizable nature of the material allows many styles of corrugated boxes to be produced.

As a business owner, you need to take great care and concern about handling and representing your products. The decision of using corrugated boxes is a great start.

When you’re ready to add corrugated boxes for your business, we invite you to call on our experienced team at Paramount Container & Supply Inc. We are available at (714) 257-1445 whenever you need us!

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How The Right Packaging Attracts Customers https://paramountcontainer.com/how-the-right-packaging-attracts-customers/ https://paramountcontainer.com/how-the-right-packaging-attracts-customers/#respond Wed, 01 Sep 2021 17:25:54 +0000 https://paramountcontainer.com/?p=3949 Whether you have a new product and are exploring different packaging options, you are in the process of rebranding or anything in between, it is important that you choose packaging that will attract customers and eventually lead to sales. In today’s day and age, there are so many products available to the consumer that it is essential for your product to stand out from the pack. When packaged properly, unique chipboard cartons will grab the customer’s attention and the sleek packaging and unique print on the item itself will seal the sale. Make sure that you are getting the most[...]

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Whether you have a new product and are exploring different packaging options, you are in the process of rebranding or anything in between, it is important that you choose packaging that will attract customers and eventually lead to sales.

In today’s day and age, there are so many products available to the consumer that it is essential for your product to stand out from the pack.

When packaged properly, unique chipboard cartons will grab the customer’s attention and the sleek packaging and unique print on the item itself will seal the sale. Make sure that you are getting the most out of your packaging by calling on a professional and experienced packaging company that will get the job done right.

It grabs the customer’s attention

The first, and potentially most difficult, part of attracting a customer is grabbing their attention. When a customer walks into a convenience/grocery store or any other business, they are typically bombarded with options. It will be essential that your packaging is unique and “pops” off the shelf.

This can be achieved by creating the right presentation of the product with a chipboard carton or other display piece. Once the display brings in the customer, the packaging itself (wrapper, etc.) will need to stand out to entice them to make a purchase.

It shows you have an attention to detail

If your display, labelling, and graphic design are all very strong on your packaging, it shows that your company has a strong attention to detail and takes pride in the product.

Customers will take notice of things like this and will be more likely to make a purchase when the branding and packaging of your items are on the cutting edge.

It can lead to an impulse buy

Although you want to have a loyal customer base from the very beginning, it can be tough to grow your brand at first. Having packaging that “pops” can be so intriguing to a customer that it can actually make them purchase an item on a whim (and one they may not have intended to purchase originally). If the product that you are offering is of good quality, you will hopefully create a customer for life!

When you are ready to select packaging for your product and are looking for a trusted packaging company, we ask that you think of us at Paramount Container & Supply Inc.

For over 47 years, we have proudly served those throughout Southern and Northern California, including Los Angeles and Orange County, for all their packaging needs.

From custom corrugated or chipboard designs to labeling, custom design printing, foam insert fabrication, graphic design and more, we will make sure your item has packaging that will attract customers and grow your business. Give us a call today at (714) 257-1445 to learn more.

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Benefits of Chipboard Cartons for Your Business https://paramountcontainer.com/benefits-of-chipboard-cartons-for-your-business/ https://paramountcontainer.com/benefits-of-chipboard-cartons-for-your-business/#respond Wed, 04 Aug 2021 18:55:17 +0000 https://paramountcontainer.com/?p=3938 For those who run their own business, or are tasked with handling packaging for the company they work for, chipboard cartons (chipboard folding cartons) are an effective way to package, ship and display products, all while promoting your brand. These cartons come in a variety of styles based on your industry or need, can have custom printing placed on them and are easy to breakdown and recycle once items have been sold or used. If you run a business and are looking for a new way to package your products, learn more about this ever-popular carton type. They come in[...]

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For those who run their own business, or are tasked with handling packaging for the company they work for, chipboard cartons (chipboard folding cartons) are an effective way to package, ship and display products, all while promoting your brand.

These cartons come in a variety of styles based on your industry or need, can have custom printing placed on them and are easy to breakdown and recycle once items have been sold or used.

If you run a business and are looking for a new way to package your products, learn more about this ever-popular carton type.

They come in a wide variety of styles Chipboard Cartons

One of the best things about chipboard cartons is the number of different styles that they come in. No matter what type of business you run, there is sure to be a carton that will fit your design needs.

These cartons are often used for packaging smaller snack items, electronics, beauty products, adhesives, bandages and more. They don’t even have to be used for cartons, as many businesses purchase chipboard easel cards and table tent boxes to use as promotional tools.

Custom printing can be added

Chipboard cartons can display your company’s logo and any other text that you would like on the packaging. Having the right design and text on your packaging is essential for building brand awareness and furthering the success of your company.

Most experienced container companies will give you the option to add your custom printing to the packaging along with several colors and coatings of your choice. We currently offer offset printing, digital printing, foil stamping, embossing or debossing, UV or spot UV coating, as well as foil board.

Easy to breakdown, recycleChipboard Cartons Folded

Another benefit of a chipboard carton is the ability to break them down with ease. As they are also known as chipboard folding cartons, they can be easily opened and folded down for easy disposal and recycling when all items have been used. This is ideal for businesses who need every inch of space and take great pride in helping the environment.

Furthermore, many chipboard cartons are made from 100% recycled chipboard paper to make them even more eco-friendly.

If you’re interested in purchasing chipboard cartons for your business, but don’t know where to begin, we ask that you reach out to our experienced team at Paramount Container & Supply Inc. We offer a variety of chipboard box styles designed to suit your business needs.

With our years of experience and cutting-edge container practices, we are the easy choice for all of your packaging and branding needs. Give us a call today at (714) 257-1445 to get started.

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5 Tips for Building Your New Brand https://paramountcontainer.com/5-tips-for-building-your-new-brand/ https://paramountcontainer.com/5-tips-for-building-your-new-brand/#respond Fri, 09 Apr 2021 13:10:07 +0000 https://paramountcontainer.com/?p=3928 If you’re developing a new product, remember that your product design and branding should be connected! Once a company creates a great product, they often sabotage its success by not taking steps to build their branding. As you’re designing your products, focus closely on the brand you want to build for your business. Here are some of our best tips for building your new brand: Create a Story for Your Brand Early On Before you dive deep into creating your products, first focus on creating your brand’s story. A great business will develop its values, mission, vision, and personality before[...]

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If you’re developing a new product, remember that your product design and branding should be connected! Once a company creates a great product, they often sabotage its success by not taking steps to build their branding.

As you’re designing your products, focus closely on the brand you want to build for your business. Here are some of our best tips for building your new brand:

Create a Story for Your Brand Early On

Before you dive deep into creating your products, first focus on creating your brand’s story. A great business will develop its values, mission, vision, and personality before selling products.

Think about questions like:

  • What beliefs drive your company?
  • What makes you unique?
  • Why should people buy your product?

Answering these questions will help you create your brand’s story.

Create Your Brand Identity

Your package design is much more than just a way to deliver your product. As you’re trying to come up with the perfect packaging for your product, try visualizing your product as a person. By thinking of your product as a person, you’ll easily come up with the best packaging for your product that will reflect your brand’s personality, and it will help you connect with your audience.

Giving your product a persona will also help your product be authentic and lead you to develop deeper connections with your target audience.

Don’t Go Over the Top With Your Design

One of the best pieces of advice we have for creating product packaging is to stick with simple, direct concepts that your audience will understand. Usually, simple, well-thought-out designs will attract more customers. Although you always want your products to be eye-catching, don’t complicate the design by going over the top. Sometimes, overwhelming designs can deter your audience away.

Be Consistent With Your Branding

When you’re creating your brand packaging, the best thing that you can do when designing is to stay consistent. Your product packaging should always stay consistent with your brand’s identity and values.

Invest in the Best Packaging

Your product packaging will spark the first connection between a customer and your product. When a customer purchases your product, the packaging is the first experience they will have with your brand. Great product packaging will help you build brand loyalty.

If you’re looking for high-quality, custom packaging, contact the team at Paramount Container & Supply Inc. We will help turn your packaging designs into the perfect custom packages that will stand out from your competition. Give us a call at 714-257-1445 today to learn more!

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The Psychology Behind Packaging Colors https://paramountcontainer.com/the-psychology-behind-packaging-colors/ https://paramountcontainer.com/the-psychology-behind-packaging-colors/#respond Mon, 15 Feb 2021 16:32:59 +0000 https://paramountcontainer.com/?p=3913 Your packaging is important because it’s one of the first interactions that your customers have with your brand. It should be well thought out from the style of the box right down to the color, and every detail can impact the consumer experience. Color can trigger different thoughts, feelings, and emotions in people, directly impacting their purchasing decision. Believe it or not, most consumers purchase products based on color. If you’re thinking of rebranding, start by choosing a color palette that suits your brand, products and helps you build an identity! Are you having trouble deciding? Allow us to help![...]

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Your packaging is important because it’s one of the first interactions that your customers have with your brand. It should be well thought out from the style of the box right down to the color, and every detail can impact the consumer experience. Color can trigger different thoughts, feelings, and emotions in people, directly impacting their purchasing decision.

Believe it or not, most consumers purchase products based on color. If you’re thinking of rebranding, start by choosing a color palette that suits your brand, products and helps you build an identity!

Are you having trouble deciding? Allow us to help! Here are some colors that have the strongest impact in marketing:

 

White Packaging

White is often used in packaging because it resembles simplicity, elegance, and purity. As a rule of

Product Packaging

thumb, you should always keep the number of colors you use for your packaging to a minimum. When you start adding different colors to your packaging, the less serious your brand and product become

s to people. Typically, a simple combination of two or three colors will look great, especially when your primary color is white.

Apple and Dove are great examples of successful companies that use white packaging.

Black Packaging

Black is the perfect packaging color to use if you’re trying to represent strength, authority, and luxury. You can often find high-end designers and brands using black for their packaging for these reasons. Like white packaging, black can also be paired with other colors, but choose carefully which colors you use. Gold and silver are both popular and safe colors to pair with black packaging.

Red Packaging

Red has a lot of meanings and can change depending on the shade that is being used. Lighter shades of red, such as the color used for Coca-Cola, is often linked to feelings of excitement and high energy. Using red in your packaging is one of the easiest ways to draw attention to your product.

Blue Packaging

When we look at blue items, we feel more relaxed and calmer. Blue is a great color to use in your packaging because it helps consumers trust your product, and it represents strength, honesty, and serenity. When in doubt, blue packaging is one of the safest colors to use.

Choosing a Color for Your Business

Remember, any color you choose for your packaging can have an impact on your consumer. If you’re ready to get started on your custom packaging, contact Paramount Container & Supply Company today!

Plus, don’t forget to check out our current selection of available color options. 

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3 Ways That Will Help You Change the Game in Packaging for 2021 https://paramountcontainer.com/3-ways-that-will-help-you-change-the-game-in-packaging-for-2021/ https://paramountcontainer.com/3-ways-that-will-help-you-change-the-game-in-packaging-for-2021/#respond Mon, 11 Jan 2021 15:33:25 +0000 https://paramountcontainer.com/?p=3905 The first few moments that a potential customer encounters your product is crucial. A product with great packaging will increase the likelihood of developing brand loyalty and will get people talking about your company or products.  On the other hand, faulty packaging can have the opposite effect and discourage others from repurchasing your brand.  If you’re ready to change up your product packaging in 2021, here are some positive ways you can change it:  Be Creative with the Outside of Your Packaging One of the best ways to grab a potential customer’s attention is by adding a unique design to[...]

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The first few moments that a potential customer encounters your product is crucial. A product with great packaging will increase the likelihood of developing brand loyalty and will get people talking about your company or products. 

On the other hand, faulty packaging can have the opposite effect and discourage others from repurchasing your brand. 

If you’re ready to change up your product packaging in 2021, here are some positive ways you can change it: 

Be Creative with the Outside of Your Packaging

One of the best ways to grab a potential customer’s attention is by adding a unique design to the outside of your packaging. If customers get excited when they find out that their package is waiting for them on their doorstep, imagine how much more excited they will be coming home to a decorative package waiting for them. Add illustrations, designs, or even hand-written notes to the outside of your package. 

Remember, the goal of your packaging is to create a connection with your consumers! 

Personalized Packaging

One of the best successful examples of personalized packaging is Coca-Cola’s famous “Share a Coke” campaign. The messaging behind this campaign was simple and heartfelt, “spend time with those you care about.” 

When businesses focus on adding a personalized touch to their packaging, it will help excite potential consumers and draw them into purchasing your product over others. 

Focus on Transparency 

If your product is a healthy option, good for the environment, etc., you should make sure that your packaging clearly states that. If your product is any of these things, it will help draw in more consumers. It can also increase brand loyalty because your packaging shows that you are honest and reliable. 

If you know that your brand differs from the rest, make sure your packaging conveys that. 

Custom Packaging in CA

There is no better time to switch up your packaging then the new year. At Paramount Container & Supply Company, our group of experienced packaging professionals is trained in creating basic corrugated boxes and chipboard folding cartons to create the perfect custom packaging for you! 

Contact us online to learn more about our high-quality custom packaging. 

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4 Common Packing Mistakes That Businesses Make https://paramountcontainer.com/4-common-packing-mistakes-that-businesses-make/ https://paramountcontainer.com/4-common-packing-mistakes-that-businesses-make/#respond Fri, 09 Oct 2020 14:52:25 +0000 https://paramountcontainer.com/?p=3896 When you’re shipping off a product, your packaging plays an important role. Besides keeping your items safe and in place, your packaging is also used to help attract your customers and build brand loyalty. Now that many businesses are growing dependency on e-commerce and online sales, they will need to package their items for delivery instead of selling right in the store. Now more than ever, it’s important to have quality packaging.  Because we want you to make the best first impression on your consumers, let’s take a look at some of the packaging mistakes that businesses make when it[...]

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When you’re shipping off a product, your packaging plays an important role. Besides keeping your items safe and in place, your packaging is also used to help attract your customers and build brand loyalty.

Now that many businesses are growing dependency on e-commerce and online sales, they will need to package their items for delivery instead of selling right in the store. Now more than ever, it’s important to have quality packaging. 

Because we want you to make the best first impression on your consumers, let’s take a look at some of the packaging mistakes that businesses make when it comes to packaging their products: 

They Use Low-Quality Packaging Materials

To have impressive packaging, you need the right, high-quality materials. Often, businesses skimp out on packaging as a way to save money, but we can’t stress enough how important quality packaging can impact your business. 

Not all packaging is the same. Some are more likely to crush when under pressure, and others may be weaker. You should look for high-quality packaging in items such as your tape, foam rollers, and mailers. Remember, no one wants to receive a package that is broken or beat-up. 

Failure to Brand Your Packaging 

Custom packaging for your business is always a good idea, especially if you invest in high-quality packaging. Branding your packaging will help your customers remember your brand, and if they like your product, they can post pictures of your packaging online. 

Not Providing the Right Protection for Your Products 

Another mistake businesses commonly make the failure to remember to provide the right internal packaging for your products. Even if you purchase high-quality cardboard to hold your product, that doesn’t protect your product from the bumps and other commotion it will face during delivery. 

Whether you’re shipping a large or small package, you will need to add extra padding regardless of the size. 

Buying Packaging from Different Companies 

Don’t buy your packaging supplies from different companies. Save yourself the extra time and effort, and work with Paramount Container & Supply Inc. for your custom box and packaging. If you need reliable custom packaging, browse our products, and contact us today with any questions! 

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The Benefits of Working With a Custom Packaging Manufacturer https://paramountcontainer.com/the-benefits-of-working-with-a-custom-packaging-manufacturer/ https://paramountcontainer.com/the-benefits-of-working-with-a-custom-packaging-manufacturer/#respond Wed, 19 Aug 2020 14:28:01 +0000 https://paramountcontainer.com/?p=3832 Your attempt at building brand loyalty doesn’t stop as soon as a customer purchases your product. The packaging of your product also has an impact on your customer. It can even be the deciding factor of them re-purchasing products from you in the future. There is a lot of details that you must consider when creating your packaging, and sometimes it can be difficult deciding what’s best for your brand. If you’ve tried to create custom packaging on your own and didn’t get the results you were hoping for, there is hope. You will find value in hiring a custom[...]

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Your attempt at building brand loyalty doesn’t stop as soon as a customer purchases your product. The packaging of your product also has an impact on your customer. It can even be the deciding factor of them re-purchasing products from you in the future. There is a lot of details that you must consider when creating your packaging, and sometimes it can be difficult deciding what’s best for your brand.

If you’ve tried to create custom packaging on your own and didn’t get the results you were hoping for, there is hope. You will find value in hiring a custom packaging manufacturer to help you create packaging designs that will make your customers happy. If you’re on the fence about hiring a custom packaging manufacture, here are just a few of the many benefits!

Skip the Trial and Error Phase 

When you hire a custom packaging manufacturer, they will be able to give you great advice about what packaging has worked well in the past for companies with the same niche. Although the trial and error phase can be exciting at first, it can be frustrating and stressful after a while. Let your packaging manufacturer save you the stress, time, and money, by providing you with their valuable experience.

Access to Expert Opinions 

When you work with a custom packaging manufacturer, you can access experienced packaging professionals to help you with everything from designing to shipping your package. When you’re looking for a company to work with, you should aim to find professionals whose scope of work includes the creation of corrugated boxes and chipboard folding cartons to create the perfect custom packaging for your brand. 

Plus, you’ll be able to ask as many questions as you need and gain insight into different professional opinions.

High-Quality Packaging 

You are part of the team when you work with a custom packaging manufacturer. Your experienced packaging professionals want to exceed your customers’ expectations just as much as you do. They will go above and beyond to increase your brand recognition. They will make sure that your product arrives at the customer in one piece, and they’ll even provide you with a prototype before sending out the final packaging.

Work With an Experienced Custom Packaging Manufacturer 

Paramount Container & Supply Company is the custom box manufacturer in California. Our experienced team will work directly with you to create unique, high-quality packaging. Give us a call at 714-257-1445 to learn more!  

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